Qualitative Methods In Management Research

Author: Evert Gummesson
Publisher: SAGE
ISBN: 9780761920144
Size: 58.77 MB
Format: PDF, Mobi
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Qualitative Methods In Management Research. In the Second Edition of this bestselling book Evert Gummesson presents a fresh approach to case study research. Stressing the need for involved rather than detached researchers, Gummesson links quality assessment of case study research to current total quality management thinking and proposes the concept of management action science - where the researcher is both actor and student - as the most advanced and rewarding approach to research. The book is written in an easy-to-read personal style and is laden with examples from academic research, real-world practice and management consultancy.

Handbook Of Qualitative Research Methods On Human Resource Management

Author: Keith Townsend
Publisher: Edward Elgar Publishing
ISBN: 1784711187
Size: 14.76 MB
Format: PDF, Mobi
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Handbook Of Qualitative Research Methods On Human Resource Management. This Handbook explores the opportunities and challenges of new technologies for innovating data collection and data analysis in the context of human resource management. Written by some of the world’s leading researchers in their field, it comprehensively explores modern qualitative research methods from good project design, to innovations in data sources and data collection methods and, finally, to best-practice in data analysis.

Qualitative Research In Management

Author: Rajen K. Gupta
Publisher: SAGE Publications India
ISBN: 9351504999
Size: 34.25 MB
Format: PDF
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Qualitative Research In Management. This book is the first of its kind on qualitative research in management in the Indian context. It covers the philosophy and practice of qualitative research, and presents the journeys of 10 management scholars who describe their experiences of doing qualitative research while explaining their choice of varied methods. Both aspiring and experienced management researchers will find it an invaluable resource.

Qualitative Methods In Business Research

Author: Päivi Eriksson
Publisher: SAGE
ISBN: 1473952514
Size: 45.82 MB
Format: PDF, Docs
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Qualitative Methods In Business Research. This pragmatic, applied textbook showcases the potential and impact of qualitative research in business and management. Using case studies and a global approach it provides you with an overview of the philosophies, methodologies and methods you will need to research in this field. Demystifying the whole process, it walks you through every aspect of conducting and using research in business, including generating questions, collecting useful data, evaluating the research and disseminating your findings. It also: Explores the challenges of working with qualitative data Introduces qualitative methods including interviews, focus groups & ethnography New to the 2nd edition: The role of digital tools and social media, and how you can use them for data collection 3 new chapters on qualitative content analysis, visual research and publishing research. Praise for the 1st edition: `Comprehensive, current and compelling, a winning combination for any research student or practitioner interested in increasing his/her knowledge about qualitative methods as they apply to business research' - The Qualitative Report

Research Methods For Managers

Author: John Gill
Publisher: SAGE
ISBN: 9781446244791
Size: 21.70 MB
Format: PDF, Kindle
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Research Methods For Managers. Electronic Inspection Copy available for instructors here The highly-anticipated Fourth Edition of this bestselling text still succeeds in providing a step-by-step guide to implementing particular methodologies, while simultaneously encouraging a strong awareness of philosophical assumptions. NEW to the Fourth Edition: - Expanded coverage to accommodate recent developments in management research methodology. New topics include: doing a literature review, case study research, action research, mixed methods, and writing-up. - Packed with practical research examples and exercises that encourage students to reflect upon the issues raised and relate them to their own experience. - Additional learning features including critical reflection boxes, case studies and chapter summaries. - A companion website with a full Instructors' Manual and PowerPoint slides. Students have free access to downloadable journal articles and author podcasts. Visit the companion website at www.sagepub.co.uk/gillandjohnson Using a practical approach, but with explicit attention to the role of theory in management research, the new edition of Research Methods for Managers is a stimulating guide for students in management, organization and organization research.

Handbook Of Qualitative Research Methods In Marketing

Author: Russell W. Belk
Publisher: Edward Elgar Publishing
ISBN: 1847204120
Size: 10.57 MB
Format: PDF, ePub, Mobi
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Handbook Of Qualitative Research Methods In Marketing. A rare and much needed compilation of some thought-provoking papers in the area of qualitative research in marketing, this book is a must have for anyone pursuing the discipline of marketing research, scholars intent on the pursuit of qualitative inquiry as well as practising professionals looking for innovative approaches to research. Global Business Review Belk has compiled an exhaustive collection of contributions from scholars and practitioners throughout North America and Europe. . . . This extremely informative volume spans the full array of qualitative research areas. . . . Highly recommended. S.D. Clark, Choice The Handbook of Qualitative Research Methods in Marketing offers both basic and advanced treatments intended to serve academics, students, and marketing research professionals. The 42 chapters begin with a history of qualitative methods in marketing by Sidney Levy and continue with detailed discussions of current thought and practice in: research paradigms such as grounded theory and semiotics research contexts such as advertising and brands data collection methods such as projectives and netnography data analysis methods such as metaphoric and visual analyses presentation topics such as videography and reflexivity applications such as ZMET applied to Broadway plays and depth interviews with executives special issues such as multi-sited ethnography and research on sensitive topics. Authors include leading scholars and practitioners from North America and Europe. They draw on a wealth of experience using well-established as well as emerging qualitative research methods. The result is a thorough, timely, and useful Handbook that will educate, inspire, and serve as standard reference for marketing academics and practitioners alike.

Research Methods In Service Industry Management

Author: Nick Johns
Publisher: Cengage Learning EMEA
ISBN: 9780304335121
Size: 39.46 MB
Format: PDF, ePub
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Research Methods In Service Industry Management. Offers new insight into research methodology specifically designed for service industries, such as banking, hospitality, retail, tourism and leisure; Provides a solid understanding of the theoretical perspectives involved, while exploring the practicalities of designing and doing research work in this industry; and is Suitable for both undergraduates and postgraduates seeking to develop research methods and techniques in hospitality, tourism and leisure management. It is a timely study as research in service industry management is increasingly being undertaken at faculty member, postgraduate and undergraduate levels. It addresses the lack of direction in this field, examines the whys and wherefores of research, and puts different paradigms and styles of research into perspective.

Qualitative Research In Business And Management

Author: Michael D Myers
Publisher: SAGE
ISBN: 0857029738
Size: 76.28 MB
Format: PDF, ePub, Docs
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Qualitative Research In Business And Management. Well-written, concise and accessible,this text helps students to understand the philosophies underpinning qualitative research and research design in business and management.

Research Methods In Public Administration And Nonprofit Management

Author: David E. McNabb
Publisher: Routledge
ISBN: 135172147X
Size: 59.30 MB
Format: PDF, ePub
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Research Methods In Public Administration And Nonprofit Management. Now in a thoroughly revised and refreshed fourth edition, Research Methods in Public Administration and Nonprofit Management is beloved by students and professors alike for its exceptional clarity and accessibility and plentiful illustrations. This new edition integrates quantitative, qualitative, and mixed-methods approaches, as well as specific up-to-date instruction in the use of statistical software programs such as Excel and SPSS. Changes to this edition include: A new section, featuring two new chapters, to explore mixed-methods approaches to research, including fundamentals, research design, data collection, and analyzing and interpreting findings A new, dedicated chapter on Big Data research Updated exhibits and examples throughout the book A new companion website to accompany the book containing PowerPoint slides for each chapter New exhibits, tables, figures, and exercises, as well as key terms and discussion questions at the end of each chapter Research Methods in Public Administration and Nonprofit Management, 4e is an ideal textbook for use in all research methods courses in undergraduate and graduate public administration, public affairs, and nonprofit management courses.

Handbook Of Qualitative Research Techniques And Analysis In Entrepreneurship

Author: Helle Neergaard
Publisher: Edward Elgar Publishing
ISBN: 1849809879
Size: 69.50 MB
Format: PDF, Mobi
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Handbook Of Qualitative Research Techniques And Analysis In Entrepreneurship. One of the most challenging tasks in the research design process is choosing the most appropriate data collection and analysis technique. This Handbook provides a detailed introduction to five qualitative data collection and analysis techniques pertinent to exploring entrepreneurial phenomena. Techniques for collecting and analysing data are rarely addressed in detail in published articles. In addition, the constant development of new tools and refinement of existing ones has meant that researchers often face a confusing range from which to choose. The experienced and expert group of contributors to this book provide detailed, practical accounts of how to conduct research employing focus groups, critical incident technique, repertory grids, metaphors, the constant comparative method and grounded theory. This Handbook will become the starting point for any research project. Scholars new to entrepreneurship and doctoral students as well as established academics keen to extend their research scope will find this book an invaluable and timely resource.